Bayerische Motorenwerke (BMW) was founded in Munich 100 years ago, on 7 March 1916. This marked the birth of a now world-renowned brand which contributes to Germany’s excellent international reputation in the automotive industry. The founding of BMW occurred in the eventful early heyday of automotive history: 30 years before, Carl Benz and Gottlieb Daimler had invented the automobile independently of one another in 1886. And ten years later, Daimler-Benz AG arose with the new Mercedes-Benz brand from the amalgamation of Benz & Cie. and Daimler-Motoren-Gesellschaft (DMG).
Free admission for employees of BMW AG applies upon presentation of an employee ID card in the tenth calendar week, from 8 to 13 March, during regular opening hours at the Mercedes-Benz Museum. As a special gesture, all those guests from the BMW workforce who turn up in a vehicle produced by the Munich-based company will be allowed to park on the hill directly in front of the museum in the scheduled week. This will not be such a rare spectacle, as numerous classic BMW vehicles also visit the Mercedes-Benz Museum at the popular “Cars & Coffee” classic car meetings which are open to all brands. “Cars & Coffee” forms part of the museum’s successful summer programme, which features numerous highlights this year to mark its ten-year anniversary.
Read more: www.mercedes-benz.com/museum